BACP 1
Creator
Identities
@ccy_marcus

















Art is a form of life expression.  

Inspires the young creatives.

From Memory, Emotion and Authenticity.






















She is Zoe,
a young designer, based in London and Hong Kong;
from the London College of Fashion, UAL.






   














Zoe Kwok was raised in Hong Kong, where her parents inspired her interest in fashion and art. She was inspired by Alexander McQueen's style and how his influence of history and stories blends into fashion. She is starting to design and sell various works that she has produced recently.

UAL LCF Fashion Design technology: Womenswear (2022-present)












Wat is this (Zoe)?


Creative Direcion/Creative Strategy
Photography/ Videography/ Visual Direction/Brand direction













   



   


    @zkpy.01

 














We are launching a promotional campaign aimed at providing a platform for the new generation of artists to re-establish their presence on existing and emerging platforms, including social media, websites, and marketing channels. By associating her narratives and background with the recreation and presentation through photography and moving images, we aim to construct her identity in each piece produced.












“Minilistic
Seemless
Effortless”







The artist aspires to explore a distinctive visual style while preserving a degree of privacy regarding her identity. Her unique visual narratives, culture, and aesthetics are manifestly evident across numerous garments.




Colour:
#0477BF#048ABF#F2F2F2#0D0D0D





The AÎm
 Purpose
 To familiarise the younger generation with Zoe Kowk, a distinguished talent in fashion design operating in England and Hong Kong, the campaign aims to establish her as a visual identity for her brand. In collaboration with Zoe Kowk, the initiative will enlist Vigin Tsang as a movement director to illustrate body language and elucidate the connection between modern society and human life, thereby enhancing awareness of this pressing issue.



The primary objective is to nurture the development of future generations of fashion scholars across various industries. This initiative will enable us to showcase the industry’s vision for the future and demonstrate how it upholds the elite spirit, thereby inspiring the next generation.                       

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